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The Obama iPhone app

Posted by: on Oct 2, 2008 | One Comment

Talk about target marketing. The Obama iPhone app makes it easy to donate and call friends to persuade them to donate. Obama’s campaign has been consistently adept at leveraging technology users.

1 Comment

  1. WriterBeth
    October 6, 2008

    It’s amazing the technology. People who subscribe to Obama’s mail list or donors received a text almost immediately after the debate, breaking it down.

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